The Inside Adwords blog just announced that in an effort to focus on user relevance, Google will only selectively be displaying Broad & Phrase matches. We agree with Google on this, and our business, by and large, has been focused on building highly targeted campaigns using proprietary keyword research & campaign optimization technology. A lot [...]
Archive for April, 2006
Interview – Revenue Magazine – May/June Edition
I was recently interviewed for Revenue Magazine, the industry standard for performance marketing and the May/June issue is finally out. And, no I’m not trying to punt this publication shamelessly, I have been a subscriber since issue 1 and if you read their back issues, you will see that (given the effluxion of time and [...]
Long Weekend in Cape Town – Freedom Day
So I’m finally back from my 3-week long trip around the globe – it’s been great, and I got to see Munich for the first time. What a great way to relax from a long trip – we have a long weekend! This weekend marks two public holidays in Cape Town, viz. Freedom Day (the [...]
Boston Red Sox Game -Thursday 20th April
The beauty of being in Boston! I got to go to Fenway park for the first time ever to watch the Red Sox play against Tampa Bay. This was straight after the PubCon Pub conference (the one with alcohol). Many thanks to the guys over at Commission Junction for taking us to the game – [...]
Blue Man Group in Boston
I had the pleasure of seeing the Blue Man Group in Boston for the 3rd time in about 4 years. It’s a fantastic show, and I encourage everyone to go and see it if they ever get a chance to! We also went with some Googlers, to the show: From the far left, James Sandora, [...]
Vinny Lingham is an International Award winning Entrepreneur & Search Engine Marketer. He is currently CEO of Free Website maker, Yola.