Archive for November, 2006
Paid Search Best Practice Guide from e-Consultancy
I just downloaded and printed (all 250+ pages!) the e-Consultancy PPC Best Practice Guide, which I must say is a fantastic piece of work! If you’re not an e-Consultancy member, you should be, even if just to get this guide – but over and above that, they’re a great resource for affiliate marketing & online [...]
links for 2006-11-23
Pay-Per-Click Not-So-Easy – eMarketer As a follow up to my earlier comment on PPC is Rocket Science . It’s actually scary that there are small in-house teams that manage millions of $’s without proper technology infrastructure. I can only see performance search marketing grow massively o (tags: Clicks2Customers eMarketer Pay Per Click PPC) Google stock [...]
links for 2006-11-22
Google Mapping an Offline Course – New York Times Nice article – definitely worth a read through. The world of media as we know it is changing. (tags: Google eBay Yahoo)
Yahoo Internal Memo Leaked
Brad Garlinghouse, a Senior Vice-President at Yahoo, had his internal memo published on the Wall Street Journal yesterday. This memo effectively admits defeat in the short term, and explains what Yahoo has to do in order to get it’s house in order, from Garlinghouse’s position. Here is a quick overview (read the WSJ article for [...]
Vinny Lingham is an International Award winning Entrepreneur & Search Engine Marketer. He is currently CEO of Free Website maker, Yola.