Web 2.0 is merely next generation Web 1.0 (duh!). Isn’t it strange how many Web 1.0 business models are resurfacing and calling themselves Web 2.0! Many of the social networks today, are successors to websites from the Web 1.0 era. Cnet covers the Top 5 Dot Bombs of the late 90′s boom. It’s scary to [...]
Archive for April, 2007
Adwords Preferred Bidding Option Announced
Google now offers a secondary method of bidding, called Preferred Bidding – this will add additional liquidity to the Google Adwords marketplace and allow merchants more control over what they would like their final CPC to be. My view is to stay with the existing bidding model, until more research is done on this new [...]
Google acquires Doubleclick
Google has just announced that they will acquire Doubleclick for $3.1bn. More coverage here: TechCrunch ReadWriteWeb Screenwerk SearchEngineLand
Can parasite affiliates massively affect other affiliates?
The following question was posed recently to me by a merchant: Last month we announced we are closing our in-house Affiliate program and migrating everyone to Affiliate Network X. I was shocked at the outcry of our community who are under the impression Network X is full of parasites. This camp of unhappy people glean [...]
Yahoo! announces Affiliate Advisory Board
I’m very pleased to be able to be the first to announce that Yahoo! has established an Affiliate Advisory Board and has invited me to sit on this newly formed Board that will deal with issues related to affiliate marketing for Yahoo!, across the company. The Affiliate Advisory will be meeting in May, as per [...]
Vinny Lingham is an International Award winning Entrepreneur & Search Engine Marketer. He is currently CEO of