I just got back from the affiliate summit, and it was a great trip. I’m still jet lagged. I was unable to provide live commentary, due to the fact that there was no wireless Internet at the conference. I took alot of notes, and I’ll post them this week.
What better way to start my New Year’s blog off with Google’s latest $bn acquisition (or rather, potential $bn, based on earn out). Andy Beal reports on it.
It’s quite clear that Google intends on doing the following:
Aggregating media such as Radio & Television and providing it via the Internet (over IP), and then using it’s Adwords system, or a derivative thereof, to auction adverts to certain demographics watching or listening to the content provided. This is the future of marketing…