Ok – so I have been really quiet lately. I apologize – running a fast growing startup really takes more out of my day than anyone can imagine! The guys over at NetExponent did and Affiliate Survey earlier this year, and just released the results of it today : http://www.affiliatebenchmarks.com/ Definitely worth checking out!

The recent news around AOL acquisition of Buy.at was very intriguing. AOL have been trying to acquire a European affiliate network for some time, after a failed attempt to acquire TradeDoubler. I got hold of a mate of mine, Malcolm Cowley, who is the President of Buy.at, USA, (which is a subsidiary of the UK [...]

So I (hopefully) am the first person to write about PepperJam’s new affiliate network launch given that the embargo just ended an hour ago and I’m in South Africa PepperJam has a lot of experience in the PPC Affiliate arbitrage space, both in managing PPC affiliates and running the actual campaigns. Arguably, launching an affiliate [...]

In a CNet News post today, Google VP Marissa Mayer finally vindicated the model that Clicks2Customers uses in order to manage paid search campaigns. For a bunch of smart people, it’s certainly taken a while for this announcement. Clicks2Customers was founded on the belief that CPA/Rev Share marketing is the future, and to that end, [...]