Techcrunch has just announced that Google & Yahoo intend to do a partnership around search. This is a great move by Yahoo, as they clearly did not do a good job with Panama (Yahoo Search Marketing). I was one of the search marketing experts that assisted the guys at Yahoo back in 2006 with planning [...]
Archive for the ‘Search Engine Marketing’ Category
Search Engine Marketing Training Course with KeyJam.net
I’m pleased to be able to announce that Llew Claasen (incuBeta co-founder) and myself have just launched a new company, KeyJam.net. KeyJam.net is going to focus on delivering training courses and seminars in South Africa that will allow corporates, media & marketing companies, and SME’s to learn more about Search Engine Marketing. Here is some [...]
Adwords Preferred Bidding Option Announced
Google now offers a secondary method of bidding, called Preferred Bidding – this will add additional liquidity to the Google Adwords marketplace and allow merchants more control over what they would like their final CPC to be. My view is to stay with the existing bidding model, until more research is done on this new [...]
AOL Only Adwords – Marketplace & Revenue Impact
So, if you haven’t heard by now, AOL is receiving their own version of Google Adwords (Private Label deal). I’m not going to rehash the background and deal info, referenced at SearchEngineLand, but instead, I’ll try to explain what I see the market impact as being. I’ve long argued the point that we should be [...]
Search Engine Marketing & Digg
Stuntdubl’s post on “The Search Marketer’s Guide to Digg” is really an impressive collection of information pertaining to Digg. Here are some stats on Digg from Hitwise that I got from the post: Recent US data on Digg.com in regards to their potential acquisition talks: Digg.com’s US market share of visits increased 231% comparing the [...]
Vinny Lingham is an International Award winning Entrepreneur & Search Engine Marketer. He is currently CEO of Free Website maker, Yola.