I’m very pleased to be able to announce that Jeremy Palmer and myself will be publishing a book next year, called “Clicks to Customers” - and no, it’s not about my life story at Clicks2Customers, but it will be focusing on the industry and how it’s evolved. Specifically, on how the money flows within in the industry, and why online marketing is a cost of sale business, and not a line item expense - as offline advertising is.
We have setup a Wiki that will allow readers from our respective blogs, as well as the industry at large, to assist in writing the books, and provide us with ideas and commentary. With your help, we will hopefully write a New York Times bestseller
I’m taking December off to write this book - and Jeremy will be doing something similar, so the work until then will be very much preparatory - spread the word, and help us build a community on our wiki! This is very exciting for us - I’m sure you all share our enthusiasm with this book launch!
If you enjoyed this post, make sure you subscribe to my RSS feed!





Comments On This Post
October 12, 2007 at 2:05 pm
Synthasite, Lingham Capital, Clicks2Customers, and now a book. Wow, you sure like to keep busy! Best of luck with it, I’m sure its going to be a great read.
PS. Do you have Dragon Naturally Speaking to transcribe the thing, it might make your life easier.
October 12, 2007 at 4:05 pm
Synthasite, Lingham Capital, Clicks2Customers, and now a book. Wow, you sure like to keep busy! Best of luck with it, I’m sure its going to be a great read.
PS. Do you have Dragon Naturally Speaking to transcribe the thing, it might make your life easier.
October 14, 2007 at 12:07 pm
Can’t wait to get a copy of your book!
Good luck Vinny!
October 14, 2007 at 2:07 pm
Can’t wait to get a copy of your book!
Good luck Vinny!
October 17, 2007 at 10:39 pm
This definitely should be an interesting read. We are new to online marketing, having just enrolled in Jeremy’s PPC Classroom. We can’t wait to read this book when it comes out!
October 18, 2007 at 12:39 am
This definitely should be an interesting read. We are new to online marketing, having just enrolled in Jeremy’s PPC Classroom. We can’t wait to read this book when it comes out!
October 19, 2007 at 3:10 pm
Congratulations on the book deal. That sounds like a really cool idea. If you wouldn’t mind letting me know a little closer to when it comes out, I will grab a copy. I enjoyed looking around your site and I have bookmarked it so I can come back. I think the fact that you are targeting the lay people is a great idea.
October 19, 2007 at 3:21 pm
I would like an autographed copy!
October 19, 2007 at 5:10 pm
Congratulations on the book deal. That sounds like a really cool idea. If you wouldn’t mind letting me know a little closer to when it comes out, I will grab a copy. I enjoyed looking around your site and I have bookmarked it so I can come back. I think the fact that you are targeting the lay people is a great idea.
October 19, 2007 at 5:21 pm
I would like an autographed copy!
October 29, 2007 at 6:31 pm
Great news Vinny, Congratulations on the deal - we’ve needed a new book in the space for some-time.
If I can help with anything, in any way please do give me a shout.
All the best!
October 29, 2007 at 8:31 pm
Great news Vinny, Congratulations on the deal - we’ve needed a new book in the space for some-time.
If I can help with anything, in any way please do give me a shout.
All the best!
October 31, 2007 at 8:32 am
Thanks everyone!I’m going to be spending December holed getting this out!
October 31, 2007 at 10:32 am
Thanks everyone!I’m going to be spending December holed getting this out!
January 12, 2008 at 3:24 am
I just read about this in Revenue Magazine. Can’t wait to see this one! =)
January 12, 2008 at 5:24 am
I just read about this in Revenue Magazine. Can’t wait to see this one! =)
Join the Dicussion