Danny Sullivan has done an in-depth report on Project Panama on the Search Engine Watch Site.
Instead of rehashing his post, I sugges that you have a read through it - very informative. If you don’t have a Search Engine Watch subscription, you can read the short version, but I highly recommend that you subscribe, as they have tons of useful and relevant content which is continually updated.
If you enjoyed this post, make sure you subscribe to my RSS feed!
