I was very happy (ecstatic!!!) to see that I FINALLY broke through 1,000 feedburner subscribers – only 300k+ more to go to catch Michael Arrington! The daily readership on this blog is nearly 4,000 unique visitors and currently is ranked as the #1 Media & Marketing Blog in South Africa. South Africa is still in the process of catching up with the rest of the world, and although technically I’m South African, this blog is Internet focused, and geographically agnostic! Arguably, I spend more time out of my home country than in it!
One of the things I have quickly realized is that the stuff I write about is very much more niche and driven around a very unique community of (very smart) people, many of which I know personally. I seriously doubt that this blog will ever become massively mainstream, which was never the intention, and I’m sure that comes with a whole number of pressures, none of which I could probably deal with right now (including the need to “dummy down” some of my more strategic industry posts). Thanks to my loyal readership I write posts only when I feel inspired to and I try to ensure that they are deep and meaty, something that mainstream blogs can’t often do due to the industry insider knowledge that is required to understand some of them.
A quick roundup of all the most popular posts this past quarter on this blog, based on pageviews (in order), justified my previous statement:
1. The Cookie Report
2. Profit Sharing Report
3. Best Business Books of Our Paradigm
4. HBD Capital invests in incuBeta
5. Clash of the Titans – A Fresh Perspective on how “the others” went wrong
6. Web Apps vs Desktop Apps
7. Affiliate Summit West 2007 – Opening Session
8. The Future of Search Engines
9. Meet the Super Bloggers of Search (Pubcon)
10. Pubcon Keynote Address – Malcolm Gladwell
Funnily enough, only three of these posts are actually from Q1, which makes me happy to know that my readers are still reading the old (and still good ) posts that were written when the readership was not as high as it is now, relatively anyways
Vinny Lingham is an International Award winning Entrepreneur & Search Engine Marketer. He is currently CEO of