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	<title>Comments on: The Dunning-Kruger Effect and Search Engine Marketing</title>
	<atom:link href="http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html</link>
	<description>Entrepreneur, Blogger, Speaker, Webaholic &#38; Search Engine Guru</description>
	<pubDate>Fri, 21 Nov 2008 21:24:02 +0000</pubDate>
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		<title>By: Wiseaff</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154486</link>
		<dc:creator>Wiseaff</dc:creator>
		<pubDate>Wed, 26 Sep 2007 20:47:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154486</guid>
		<description>&lt;strong&gt;CJU 2007: Reflections, Incites, Rumors, Videos, and Wiseaff Remarks......&lt;/strong&gt;&lt;br&gt;&lt;br&gt;Wow, it's been over a week since I got home from Commission Junction University, and although I am just about caught up, I thought it would be a good time to get some of my thoughts and reflections together about the event. Arrival in Santa BarbaraI a...</description>
		<content:encoded><![CDATA[<p><strong>CJU 2007: Reflections, Incites, Rumors, Videos, and Wiseaff Remarks&#8230;&#8230;</strong></p>
<p>Wow, it&#8217;s been over a week since I got home from Commission Junction University, and although I am just about caught up, I thought it would be a good time to get some of my thoughts and reflections together about the event. Arrival in Santa BarbaraI a&#8230;</p>
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	<item>
		<title>By: Wiseaff</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-75652</link>
		<dc:creator>Wiseaff</dc:creator>
		<pubDate>Wed, 26 Sep 2007 15:47:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-75652</guid>
		<description>&lt;strong&gt;CJU 2007: Reflections, Incites, Rumors, Videos, and Wiseaff Remarks......&lt;/strong&gt;

Wow, it's been over a week since I got home from Commission Junction University, and although I am just about caught up, I thought it would be a good time to get some of my thoughts and reflections together about the event. Arrival in Santa BarbaraI a...</description>
		<content:encoded><![CDATA[<p><strong>CJU 2007: Reflections, Incites, Rumors, Videos, and Wiseaff Remarks&#8230;&#8230;</strong></p>
<p>Wow, it&#8217;s been over a week since I got home from Commission Junction University, and although I am just about caught up, I thought it would be a good time to get some of my thoughts and reflections together about the event. Arrival in Santa BarbaraI a&#8230;</p>
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		<title>By: Mike Mothner</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154485</link>
		<dc:creator>Mike Mothner</dc:creator>
		<pubDate>Fri, 14 Sep 2007 20:38:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154485</guid>
		<description>Vinny,&lt;br&gt;&lt;br&gt;I could not agree with you more. Perhaps the bigger challenge than simply dealing with the DK's is helping clients or potential clients understand that there really is a difference between those firms with powerful proprietary platforms (like those that Clicks2Customers and Wpromote has) versus those that simply use "off-the-shelf" solutions that are inherently imperfect for the needs of their clients.&lt;br&gt;&lt;br&gt;To the poor clients, some of the biggest DK's are the most convincing salespeople!&lt;br&gt;&lt;br&gt;Saw you briefly at CJU, but didn't have a chance to catch up. Anyhow, good to see you are of course doing well!</description>
		<content:encoded><![CDATA[<p>Vinny,</p>
<p>I could not agree with you more. Perhaps the bigger challenge than simply dealing with the DK&#8217;s is helping clients or potential clients understand that there really is a difference between those firms with powerful proprietary platforms (like those that Clicks2Customers and Wpromote has) versus those that simply use &#8220;off-the-shelf&#8221; solutions that are inherently imperfect for the needs of their clients.</p>
<p>To the poor clients, some of the biggest DK&#8217;s are the most convincing salespeople!</p>
<p>Saw you briefly at CJU, but didn&#8217;t have a chance to catch up. Anyhow, good to see you are of course doing well!</p>
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		<title>By: Mike Mothner</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-72383</link>
		<dc:creator>Mike Mothner</dc:creator>
		<pubDate>Fri, 14 Sep 2007 15:38:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-72383</guid>
		<description>Vinny,

I could not agree with you more. Perhaps the bigger challenge than simply dealing with the DK's is helping clients or potential clients understand that there really is a difference between those firms with powerful proprietary platforms (like those that Clicks2Customers and Wpromote has) versus those that simply use "off-the-shelf" solutions that are inherently imperfect for the needs of their clients.

To the poor clients, some of the biggest DK's are the most convincing salespeople!

Saw you briefly at CJU, but didn't have a chance to catch up. Anyhow, good to see you are of course doing well!</description>
		<content:encoded><![CDATA[<p>Vinny,</p>
<p>I could not agree with you more. Perhaps the bigger challenge than simply dealing with the DK&#8217;s is helping clients or potential clients understand that there really is a difference between those firms with powerful proprietary platforms (like those that Clicks2Customers and Wpromote has) versus those that simply use &#8220;off-the-shelf&#8221; solutions that are inherently imperfect for the needs of their clients.</p>
<p>To the poor clients, some of the biggest DK&#8217;s are the most convincing salespeople!</p>
<p>Saw you briefly at CJU, but didn&#8217;t have a chance to catch up. Anyhow, good to see you are of course doing well!</p>
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		<title>By: Matt Cook</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154484</link>
		<dc:creator>Matt Cook</dc:creator>
		<pubDate>Thu, 13 Sep 2007 00:27:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154484</guid>
		<description>Awesome post Vinny.  I am gonna send this to my friends who are starting to get interested in PPC.  You had some really great insights.  Way to go.&lt;br&gt;&lt;br&gt;Thanks</description>
		<content:encoded><![CDATA[<p>Awesome post Vinny.  I am gonna send this to my friends who are starting to get interested in PPC.  You had some really great insights.  Way to go.</p>
<p>Thanks</p>
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		<title>By: Matt Enders</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154483</link>
		<dc:creator>Matt Enders</dc:creator>
		<pubDate>Wed, 12 Sep 2007 22:13:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154483</guid>
		<description>Hi Vinny,&lt;br&gt;&lt;br&gt;Great post!  The quantity of people running around the internet industry with inadequate amounts of experience never ceases to amaze me.  Thanks for shining the light on this and for doing so in a very entertaining way!</description>
		<content:encoded><![CDATA[<p>Hi Vinny,</p>
<p>Great post!  The quantity of people running around the internet industry with inadequate amounts of experience never ceases to amaze me.  Thanks for shining the light on this and for doing so in a very entertaining way!</p>
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		<title>By: Vinny Lingham</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154482</link>
		<dc:creator>Vinny Lingham</dc:creator>
		<pubDate>Wed, 12 Sep 2007 22:04:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154482</guid>
		<description>Thanks everyone.  I'm glad you enjoyed the post - I'm getting lots good of feedback on it.  The reality is that there are too many people out there, who honestly believe that 12-24 months search engine experience makes them an expert.  This is unfortunately not even close to the case.  I've had employees joining and within 3 months, they believe they know everything, so I understand first hand how this syndrome works.  For those of you who are experts of your own domain, I'm sure this rings true to most any other subject matter.  True insight and experience takes many years, not months to perfect, and using service providers that are "new" to the game for any business, is risky.</description>
		<content:encoded><![CDATA[<p>Thanks everyone.  I&#8217;m glad you enjoyed the post - I&#8217;m getting lots good of feedback on it.  The reality is that there are too many people out there, who honestly believe that 12-24 months search engine experience makes them an expert.  This is unfortunately not even close to the case.  I&#8217;ve had employees joining and within 3 months, they believe they know everything, so I understand first hand how this syndrome works.  For those of you who are experts of your own domain, I&#8217;m sure this rings true to most any other subject matter.  True insight and experience takes many years, not months to perfect, and using service providers that are &#8220;new&#8221; to the game for any business, is risky.</p>
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	<item>
		<title>By: Mike Perk</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154481</link>
		<dc:creator>Mike Perk</dc:creator>
		<pubDate>Wed, 12 Sep 2007 21:56:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-154481</guid>
		<description>Well said Vinny. I'm sending everyone in our office a link to this post in case they start getting too cocky.</description>
		<content:encoded><![CDATA[<p>Well said Vinny. I&#8217;m sending everyone in our office a link to this post in case they start getting too cocky.</p>
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		<title>By: Matt Cook</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-71831</link>
		<dc:creator>Matt Cook</dc:creator>
		<pubDate>Wed, 12 Sep 2007 19:27:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-71831</guid>
		<description>Awesome post Vinny.  I am gonna send this to my friends who are starting to get interested in PPC.  You had some really great insights.  Way to go.

Thanks</description>
		<content:encoded><![CDATA[<p>Awesome post Vinny.  I am gonna send this to my friends who are starting to get interested in PPC.  You had some really great insights.  Way to go.</p>
<p>Thanks</p>
]]></content:encoded>
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		<title>By: Matt Enders</title>
		<link>http://www.vinnylingham.com/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-71809</link>
		<dc:creator>Matt Enders</dc:creator>
		<pubDate>Wed, 12 Sep 2007 17:13:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.vinnylingham.com/2007/09/the-dunning-kruger-effect-and-search-engine-marketing.html#comment-71809</guid>
		<description>Hi Vinny,

Great post!  The quantity of people running around the internet industry with inadequate amounts of experience never ceases to amaze me.  Thanks for shining the light on this and for doing so in a very entertaining way!</description>
		<content:encoded><![CDATA[<p>Hi Vinny,</p>
<p>Great post!  The quantity of people running around the internet industry with inadequate amounts of experience never ceases to amaze me.  Thanks for shining the light on this and for doing so in a very entertaining way!</p>
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